We filmed all over #campchamp, from Perry Hall to Quarry Hill! After putting in some time editing it on Sunday, here's the final result:
There is a good representation of CCM120's "Power Tools" in the video:
-The Limbic Brain is utilized when the effects occur, black and white changes to color, and when the music comes in.
-Technological Shift is shown because this video is available on YouTube with 1080p HD. This was filmed with a Canon t2i, a SLR photo camera with video.
(photo from lazyphotog.files.wordpress.com)-Different Production Techniques can be found throughout the video with the specific framing, color composition, audio track, filming style and editing effects.
-Emotional Transfer can be felt through the actors' genuine, happy promotion of the school.
-Pacing can be felt through the editing and voiceover. Also, this video is filmed in 24 frames per second to mimic film.
-Humor can be seen in the actors' speech and actions.
-Plain Folks persuasion is used by using real students as actors.
-Rhetorical Questions are asked with "Do you want to go to a school where...?"
-Symbols can be found with the campus setting and Champlain College sign and banner in the dorm room.
-Bandwagon method is used to convince the viewer in stating "Everyone's applying."
...and there you have it! I hope you enjoyed the complete breakdown of the ad!
- Joey
